Most people move from house to house throughout their lives dreaming of "What-if's". What if the kitchen were larger? What if the master bath had a garden tub with columns? These seem like pipe dreams or lip service of unattainable aspects like luxury. Home should be your refuge from the day where you are surrounded by an atmosphere that reflect your personality and are allowed to shake off the day to be with the ones you love. It's probably one of the most personal aspects of our lives, our personal space. To be custom, it involves a professional who is willing to get to know you and openly discuss the procedures and requirements in a way that you can understand but also allows you to be heard. Custom is more than a home plan, it's who you are built into the bricks and mortar of that plan. It's individuality plus functionality. Forget "keeping up with the Jones's", it's your home.